A Brand Management internship at a P&G site in the UK/Ireland (10 weeks) offers you the opportunity to test your marketing knowledge and management abilities in real-life situations and obtain insights into the world of Brand Management in a fast moving consumer goods company.

As a P&G Brand Management intern, you will have responsibility from day one, usually reporting to a Brand Manager. You will work in multifunctional Brand Management Operation Teams consisting of managers with different functional expertise and backgrounds (sales, finance, product supply, advertising and media agencies).

Typical projects could be
- Gather, analyse and review all of last year's in-store events and communication for both P&G and its competitors (f.ex Father’s day, Valentine’s, Christmas, etc). You will work with the in-store Brand Management team, the sales teams, the multi-functional Brand Management Operation Team and the key agency media partners to gather all information. The objective would be to analyse the efficiency of all Brand Management events (Return On Investment) that took place during the last year. Finally, you will present your findings to the brand leadership team and recommend action steps that step change the effectiveness of our in-store communication during this year.
- Design and develop the framework for a laundry brand partnership with a leading clothing manufacturer to support our Fabric Care initiatives. You will be responsible for identifying and setting-up a long-term partnership with a clothing manufacturer as well as developing a marketing plan. You will lead and work closely with the brand and in-store Brand Management team to set-up the partnership. Also, you will be responsible for selling the project internally and preparing a commercial plan with the sales manager.

The expected outcome is that you gain real working experience and that you get an in-depth understanding on what Marketing in Brand Management at P&G is all about. Since your project will be an actual business case we expect that your work can be applied in the real market. Throughout your internship you will receive both formal training as well as day-to-day coaching from your project coach.

UK Internship
10-week internship (3rd July - 9th September 2017) based in Weybridge, Surrey.
Deadline for applications - 31st March 2017 (but apply early as there are limited places)

 

 

 

 

Job

 Marketing/Brand Management

Primary Location

United Kingdom

Other Locations

Ireland

Schedule

 Full-time